Journal Press India®

Editorial

GBS Impact, the multidisciplinary journal is blind peer reviewed refereed bi-yearly journal, which is being published since 2013.  The GBS Impact emphasizes on the publication of original investigations that contribute to new knowledge and understanding in fields of Management and other allied multiple disciplines. This journal primarily considers descriptive research & cases that enhance understanding and provides a platform to research scholars, academicians and corporate executives to disseminate their innovative, field based research, and practical experiences through the publication for the benefit of the society at large and the world of business.

The objectives of author on article ‘Demographic variables influence on household participation on small savings in indigenous voluntary organizations at WolaitaSodo town, Ethiopia’ is to assess the influence of demographic variables of household participation on small savings in indigenous voluntary organizations at WolaitaSodo town of Ethiopia.

The study on ‘An Exploratory study on Impact of Brand Image, Service Quality, Store Image and Price Conscious on Consumer Behavior: Special Reference to Purchase Intention’ confirms that brand image has a positive impact on repurchase intention and can build a relationship between them. Quality of service plays a vital role in developing the relationship and impact on repurchase intention of consumers.

The research article ‘A study on Digitalization and its influence on small and medium enterprises in India’ will give a quick insight and analysis, which influence and impact of digitalization on SME is in India. The study reveals that there is a significant rise in growth rate for SME’s and digitalization has a major role to play in that.

‘Fun at Workplace’, fun time at work has an altogether different significance today. Today, the universe of work is changing at a quicker rate than at any other time. Permitting fun at work makes a situation that empowers inventive thinking. By making work increasingly fun, you are making your groups progressively communitarian is the opinion of the author.

‘Legal Framework for M&A’s in Indian Banking Sector’ states Acquisition is the right path to grow, Indian Banking sector will have to explore inorganic growth options in order to face ‘significant’ challenges emanating from large –sized foreign banks known for their deep pockets, advanced technology and skilled personnel.

Under the caption ‘Analytics as a Business Success Tool -Benefits and Challenges’ clears that the time has come for use of analytics as a tool for success, one has to consider the value data analytics which brings the table and take steps to harness the benefits as a force multiplier.

In addition we have an extensive article on ‘Services facilities in petrol pumps – Perception in Karnataka’, which explains the perception of the consumers in petrol retail outlets, the consumers view point to various services in petrol retail outlets and to analysis of the services used by the consumers in petrol retail outlets.

Trust that the collection of articles in this issue makes it interesting.

Editor
Dr.Bhargav Revankar
MCA, MBA, Ph.D
Associate Professor

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